Search Engine Optimisation
FREE SEO Survey for IFAs
Being found for relevant searches will assist in attracting prospective clients to your website and generating enquires. For this reason IFA Web Pro have teamed with Graham Baylis from Serendipity, so we can effectively support you with a comprehensive Search Engine Optimisation service, in order to help increase your website ranking on Google and other search engines.
Graham Baylis an SEO specialist from Serendipity offers all our clients a free SEO survey and Google Analytics check on their website. We can then use the information Graham sends to improve your site.
Benefits of IFA Web Pro working with an SEO specialist
By working closely with Graham in the first instance we have made sure our websites are built with the Search Engines in mind. By then using Graham's feedback we're able to tweak your website, thus ensuring maximum possible effectiveness.
What questions does a SEO survey answer?
- Where is the site is in the Search Engine Optimisation cycle?
- what sort of keywords are working for the Competition?
- How strong is the competition?
- How good is the site's On Page SEO?
- What is the overall strength of the site v the competition?
- How many links does the site have (Off Page SEO) v the competition?
What other information will I be given about my website?
Once completed details of the research in xls and PDF files are provided, along with an explanatory email, sometimes a video explaining the results (this especially useful when the data gets very complicated).
Why do IFAs need a marketing campaign?
As well as advice on meta page titles and descriptions (the ones Google can see) , heading and content advice which Graham will pass to us, he can also help with link building. This gets the work (and original content and headings) “noticed”. The more links pointing to a website, the more authority search engines give to it for a higher ranking.
It's no secret Google uses links to measure the authority of web pages. If a web page attracts links from other pages Google's algorithm, the software it uses to rank pages and decide which page is number one for a search result, increases the importance of a page.
When you are trying to beat the competition it makes sense if you understand exactly what the strengths and weaknesses of their linking strategies are.
What would an IFA marketing campaign cost me?
Prices for link building start at £100 per month for a 3 month campaign.
At the end of the process, you'll be fully informed and be ready to decide whether or not you want to go down the SEO route to market your site.
“......Recently Denise has put us in touch with a SEO company, having taken the time to tell them about our history and plans for the future. They are assisting us in progressing our website further, again like Denise they understand our company.
Denise works closely with them to implement any suggestions and as a team we are working through and constantly updating and improving our site.
I think the main difference to us as a company, is that we have someone who takes a real interest in our business, Denise wants our business to be successful as much as we do. She takes the time to think about our business and provides us with ideas which are above and beyond her remit, which are invaluable to us.”
Zoi Pearce
Get in Touch today today
If you are considering an IFA website we would love to talk to you. Please feel free to call us
01453 521358 without obligation or alternatively fill out an enquiry form and we'll contact you as soon as we can.
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